Your ASO and Mobile App Marketing Agency

Specialists in GROWTH strategy for mobile apps and games since 2013

Your ASO & Mobile App Marketing Partner

PICKASO is your App ASO & Marketing agency. We were born in 2013 to fully dedicate to mobile app marketing. We love to get involved in our clients’ projects and to help them be successful thanks to our services and our technological solutions. Their success is our success.

We’ve witnessed the beginning of this market and how it took off, so, in a certain way, we are part of its evolution. The members of our team are specialists in marketing, monetization, strategy, retention, ASO, content, design…We are all working in the same direction to join synergies and build the best results for the growth of your mobile business

60M+

Generated Downloads

38%

Average increase in Organic Downloads

46%

Average decrease in objective CPA

Your 360 App Marketing Agency

App Store Optimization (ASO)

We plan ASO (App Store Optimization) strategies and monitor all KPIs to maximize visibility and Conversion Rate to download on App Store and Google Play. The goal is to generate the maximum volume of downloads, both organic and non-organic, and grow the business.

We work ASO + ASA (Apple Search Ads) combined strategies to gather the maximum data and achieve the best results. We create awesome online reports in DataStudio.

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App Store Reputation (ASR)

What do users think about your app or mobile game? Is your product well rated in the app stores? The reputation of your app or game has a lot of relevance and impact on the ASO and the Paid UA campaigns acquisition costs.

Average rating, ratings volume, reviews visible on the listing... At PICKASO we work on a plan to improve the reputation of your product on the App Store and Google Play.

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User Acquisition (Paid UA)

We plan and optimize mobile user acquisition campaigns in Social Ads (Facebook Ads, Instagram Ads, TikTok Ads...), Google Ads, Apple Search Ads to grow your mobile business. Pure mobile performance marketing.

We work transparently with all performance channels in their different models: CPI, CPL and CPA. From the strategy, the creativities, the setup and the ongoing campaigns optimization.

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Mobile Business Strategy

It is important that each app has a strategic plan based on all the variables that can affect its growth. We design the best marketing strategy for your app and we get 100% involved in your business.

We audit and execute mobile growth strategies in the areas of product, analytics, acquisition, monetization, communication and user retention.

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Creativity, Art, Design

We offer creativity, art and design services with which to improve the Conversion Rate of your app or game store listing and achieve the best results in User Acquisition campaigns.

We prepare all the visuals that your app needs to grow: store listing elements (icon, screenshots, video preview) and performance campaigns creatives.

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Product Design (UX / UI)

We review the design and interface of the app or game at the UX / UI level, we analyze the competition and we propose improvements in product design with a focus on business goals.

We create new screen flows to test and improve conversion in paywalls, user registration screens, mCommerce, etc.

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Content & Influencer Marketing

We work with specialized media and influencers on the most popular social networks (TikTok, Instagram, Twitter, etc.) to promote your app. We carry out performance actions and measure the results of these campaigns.

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Mobile Apps Market Research

We carry out app market research for any vertical, category and country. We analyze the main KPIs such as presence and visibility in app stores, evolution of downloads and use, revenue, business model(s), as well as product and communication features and strategies.

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Some happy clients

They make it possible for us to grow as professionals and leaders in the industry.

We participate in

Because we are not just an ASO and Mobile App Marketing agency… We also organize national and international events on the app industry.